♦ In this business, by the time you realize you’re in trouble, it’s too late to save yourself. Unless you’re running scared all the time, you’re gone – Bill Gates

♦ If you can’t make it good, at least make it look good – Bill Gates

♦ If you show people the problems and you show people the solutions they will be moved to act – Bill Gates

♦ If something is expensive to develop, and somebody’s not going to get paid, it won’t get developed. So you decide: Do you want software to be written, or not? – Bill Gates

♦ Microsoft has had clear competitors in the past. It’s a good thing we have museums to document that – Bill Gates

♦ It’s easier for our software to compete with Linux when there’s piracy than when there’s not – Bill Gates

♦ We’re responsible for the creation of the PC industry. The whole idea of compatible machines and lots of software. that’s something we brought to computing. And so it’s a responsibility for us to make sure that things like security don’t get in the way of that dream – Bill Gates

♦  Every day were saying, ‘How can we keep this customer happy?’ How can we get ahead in innovation by doing this, because if we don’t, somebody else will – Bill Gates

♦  People always fear change. People feared electricity when it was invented, didn’t they? – Bill Gates

♦ I choose a lazy person to do a hard job. Because a lazy person will find an easy way to do it – Bill Gates